Client: PlayStation / Sony Interactive (B2C)
Domain: Interactive Entertainment
Services: KPI Definition; Platform Strategy; Content Strategy; Lifecycle Optimization; UX Personalization
Client: Autodesk (B2B)
Domain: Productivity Software
Services: Mid-range Strategy, Media & Entertainment Industry Analysis; Opportunity Definition & Forecast
Client: Electronic Arts / EA Sports (B2C)
Domain: Interactive Entertainment
Services: Content Strategy; Community Strategy; Copywriting; Art Direction; Interactive Production
Client: MasterClass (B2C)
Domain: EdTech / E-learning & Streaming Media
Services: Go-to-Market Strategy; Industry Analysis; Product Positioning; Lead Gen & Campaign Strategy
Client: iRise (B2B)
Domain: Enterprise Solution
Services: Content Strategy; Copywriting; Collateral Design; Art Direction; Web & Interactive Production
Client: Sega / Sega Sports (B2C)
Domain: Interactive Entertainment
Services: Brand Strategy; Creative Direction; Product Naming; Advertising, Packaging, and Collateral Copy
Client: Rosen Publishing (B2C)
Domain: Publishing
Services: Commissioned to author nine non-fiction books. Voice of Youth Advocates (VOYA) honoree.
Client: MediaZone / Naspers Ltd. (B2C)
Domain: Streaming Media
Services: GTM Strategy; Live Service Production and Monetization; Brand Management; Strategic Partners
Client: Rape Trauma Services (Non-profit)
Domain: Social Services
Services: Copywriting; Creative Direction; Collateral Design; Communications Strategy; Web Production
Client: NetEase Games (B2C)
Domain: Mobile Games
Services: GTM Strategy; Product Positioning; CRM; Copywriting; Social Media; Campaign Management
Client: Simpson Strong-Tie (B2B)
Domain: Manufacturing
Services: Content Design; Copywriting for Packaging, Advertising, and Sales Collateral; Project Management
Client: Zappos (B2C)
Domain: E-commerce
Services: Business Development; Merchandising; Strategic Partnerships; Digital Asset Management
Client: Plaxo / Comcast (B2B)
Domain: Cloud Services
Services: Product Marketing; Brand Turnaround; Developer Blog; CRM; Social Media; Copywriting